Good advice from the patriarch of the Four Seasons.

“It comes down to one principle that transcends time and geography, religion and culture,” he says. “It’s the golden rule – do unto others as you would want done to you.

“It is the simple idea that if you treat people well, the way you would like to be treated, they will do the same.”

Easy to say but harder to implement, cynics might say. But Fortune magazine has named Four Seasons as one of the 100 Best Companies to Work For every year since its list began in 1998.

Four Seasons is also well known for having one of the lowest staff turnover rates in the hotel industry.