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Starbuck said Lowe’s is committed to ending identity-based employee resource groups and replacing them with a single group for employees of all backgrounds. Lowe’s also plans to limit its sponsorship to issues related to its business, such as affordable housing and disaster relief; end participation in Pride and other socially related community events; and stop submitting data to the Human Rights Campaign, he wrote.
The company joins firms such as Harley-Davidson, Tractor Supply and Deere in reining in their DEI programs in recent months after being targeted by Starbuck amid a broader corporate reassessment of a fast-shifting legal landscape marked by rising risk. Companies are increasingly facing pressure to scale back or do away with DEI initiatives from both external critics and U.S. courts as a wave of legal action challenges policies at scores of companies, including giants such as Starbucks, Meta and Pfizer.
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